Finn Callaghan Named Under Armour Australia's First Male AFL Brand Ambassador

GWS Giants midfielder Finn Callaghan has made history as Under Armour's first men's AFL athlete in Australia. The multi-year partnership will see Callaghan supported with performance gear and featured in brand campaigns and community initiatives — a signing that reflects both Under Armour's deepening commitment to the Australian market and Finn's emergence as one of the competition's most exciting young talents.

Under Armour's General Manager Pacific, summed up the alignment well: "Finn represents the next generation of elite Australian athletes. His performance, professionalism, and drive to continually improve make him a perfect fit for Under Armour."

For a brand expanding its presence across AFL, Callaghan is exactly the kind of athlete who makes a statement.

Prince Sports & Entertainment is proud to have supported Finn, Tom at Corporate Sports Australia, and Under Armour Australia in bringing this partnership to life.